The small village of Toritama is a microcosm of relentless capitalism. Each year, more than 20-million pairs of jeans are produced in make-shift factories. The locals work non-stop hours, proud to be the masters of their own time. During Carnival - the only leisure moment of the year - they transgress the logic of accumulation of goods, sell their belongings without regret and flee to the beaches in search of ephemeral happiness. When Ash Wednesday arrives, a new work cycle begins.
- Written and directed by: Marcelo Gomes
- Director of Photography: Pedro Andrade
- Editing: Karen Harley
- Music: O Grivo
- Sound Design: Nicolau Domingues
- Sound: Pedro Moreira, Moabe Filho
- Assistant Director: Karina Nobre
- Production Manager: Luna Gomides
- Producers: João Vieira Jr., Nara Aragão
- Co-producers: Ernesto Soto, Marcelo Gomes, Chico Ribeiro, Ofir Figueiredo
- Co-production: Misti Filmes (São Paulo), REC Produtores Associados (Recife)
- It's All True – International Documentary Film Festival: Honorable Mention of the Jury of the Brazilian Association of Documentarians, Critics Award, and Honorable Mention of the Official Jury
- Berlin Film Festival 2019 - Panorama Track
- Sheffield Doc Fest 2019
- Doc Aviv - Tel Aviv International Documentary Film Festival 2019
